Answerland believes that visual memory is the company's "strategic asset".
The visual communication of enterprises should be the activities under the guidance of brand strategy, not the "artistic creation" activities of designers. Marketing thinking is the soul of design "Commercial design is not to spend money to play art", commercial design must be based on the growth of service revenue, pay attention to the correct creative implementation in the process of strategy implementation, focus on the expression of consumer value innovation and story communication, strengthen the core value imprint of consumer spending, and understand the design of semiotics and consumer behavior.
Strategy and marketing are the lifeline and blood of an enterprise. Daan always believes that as a link in the business chain, its rise and fall share the same fate with customers. Only by practicing the brand culture of "don't do evil, don't be greedy, don't exaggerate", and establishing the internal evaluation mechanism of "own business growth" and "customer performance growth", can we establish ourselves professionally, seek truth from facts, do not love money and harm others, and strictly control the selection of people with "outstanding ability" and "moral character" to enter the company's core level, so as to ensure the common sustainable development of Daan and its customers.
Answerland will not participate in any competitive presentation as we want to devote more time and energy in helping company succeed.
We understand the hardships and difficulties of every entrepreneur that we insist on the quality and taking responsibility for the results. Project potential also is important for us as we prefer those who require strict quality to cooperate.
We are poor in handling the relationship, and we can not damage customers’ interests. There is no bribery and rebate in Answerland.